Categories : Video Marketing

 
  • YouTube and Video Marketing: An Hour a Day
  • YouTube and Video Marketing An Hour a Day
  • Reviews of Greg Jarboe’s book: YouTube and Video Marketing: An Hour A Day
  • Youtube And Video Marketing An Hour A Day
  • YouTube and Video Marketing An Hour a Day
  • Lee Odden, TopRank Online Marketing, on YouTube Video Marketing: An Hour A Day
  • Matt Bailey, President of Site Logic, discusses YouTube Video Marketing: An Hour A Day
  • YouTube and Video Marketing: An Hour a Day
  • Shari Thurow, Omni Marketing Interactive, reviews YouTube and Video Marketing: An Hour a Day
  • Facebook Marketing: An Hour a Day
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Amazon Price: $29.99 $23.08 You save: $6.91 (23%). (as of December 11, 2017 4:01 PM – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Fully updated with new information, including the latest changes to YouTube!

If you're a marketer, consultant, or small business owner, this is the guide you need to understand video marketing tactics, develop a strategy, implement the campaign, and measure results. You'll find extensive coverage of keyword strategies, tips on optimizing your video, distribution and promotion tactics, YouTube advertising opportunities, and crucial metrics and analysis. Avoid errors, create a dynamite campaign, and break it all down in achievable tasks with this practical, hour-a-day, do-it-yourself guide. Shows you how to successfully develop, implement, and measure a successful video marketing strategy Written in the popular An Hour a Day format, which breaks intimidating topics down to easily approachable tasks Thoroughly updated with the latest YouTube functionality, helpful new case studies, the latest marketing insights, and more Covers optimization strategies, distribution techniques, community promotion tactics, and more Explores the crucial keyword development phase and best practices for creating and maintaining a presence on YouTube via brand channel development and customization Shows you how to optimize video for YouTube and search engine visibility

Give your organization a visible, vital, video presence online with YouTube and Video Marketing: An Hour a Day, Second Edition.

Product Details

  • Paperback: 504 pages
  • Publisher: Sybex; 2 edition (November 1, 2011)
  • Language: English
  • ISBN-10: 047094501X
  • ISBN-13: 978-0470945018
  • Product Dimensions: 7.4 x 1.1 x 9.3 inches
  • Shipping Weight: 1.6 pounds

Customer Reviews

The Bible Of You Tube Marketing

One person found this helpful.
 on January 8, 2013
By Jay P. Granat
You Tube marketing is a bit complicated. Earning a measurable return on it is not easy, as

Five Stars

 on May 21, 2017
By Jeff Norris
Good Read

Great for Small Business Owners!

 on April 20, 2010
By Veronica Robbins
I own a small business (a grant writing and program evaluation consulting firm). In the last year, I have been increasing the use of social media marketing and reading many books on the topic. Most either have too much technical information that is not fully explained, or they have lots of promotional jargon and not enough real instruction. Greg Jarboe’s approach is perfect! There are many screen shots, great examples, and interesting anecdotes. The best part is that he breaks down the tasks involved in developing a video marketing strategy, optimizing your videos, creating viral content, creating a YouTube channel, engaging the YouTube community, and learning video production into simple, straightforward steps. First, I read the whole book (I love to read and I read quickly) and then I went back and started following the program, a step at a time. He has made video marketing manageable for those of us who are so busy running our businesses that we don’t have much time for marketing. Thanks!

After reading through it, I’m ready to apply….

 on December 1, 2016
By Amazon John
No more running around like a chicken with it’s head cut off! Very in depth, yet a one of a kind text book. Content is the future!

I love it.

 on March 3, 2016
By Zee
Item arrived as described. I love it.

Great Book

 on June 20, 2014
By Bryant Malone
This is a good book to have in your library of videography books. Greg did a good job of pulling in professional people from all angle so you learn a lot.

Excellent & Practical Insight!

One person found this helpful.
 on May 6, 2011
By Mark (Oregon)
Greg does a great job knocking the mystery out of YouTube marketing. His experience is valuable and his practical approach can be applied today. Thanks for all your effort Greg, great book! We will continue to recommend your book to clients.

They did Good

One person found this helpful.
 on August 13, 2011
By M. Esslinger
Its hard to keep up with rapid changes in social media and video marketing.. the book is a good start, but check online forums and help at youtube for updates and more info.

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