Archives

Featured

The Third Screen: The Ultimate Guide to Mobile Marketing

  • The Third Screen: The Ultimate Guide to Mobile Marketing Audiobook by Chuck Martin
  • The Third Screen: The Ultimate Guide to Mobile Marketing Audiobook by Chuck Martin
  • The Third Screen The Ultimate Guide to Mobile Marketing
  • The Ultimate Guide to Marketing with Linkedin
  • Introduction to the Triple Screen Trading System
  • Best OSRS Mobile Training Methods
  • Phone Interview Tips – How to Prepare for a Phone Interview
  • The Shortcut Guide to Secure Managed File Transfer
  • SEO For Beginners: 3 Powerful SEO Tips to Rank #1 on Google in 2019
  • Best Video Editing Software of 2019
«
»
Amazon Price: $19.95 $19.95 (as of March 23, 2019 3:09 PM – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

With the "first screen"-the television-companies sent ads directly into consumers' living rooms, reaching millions with one campaign. The "second screen"-the personal computer-increased interaction between companies and consumers and allowed for immediate customer feedback. Now, the "third screen"-the mobile device- changed the game in an even more revolutionary way.

The Third Screen: The Ultimate Guide to Mobile Marketing defines the implications, strategies, and tactics used to thrive in business during the mobile revolution. This revised, updated paperback links technological developments to behavioral changes, reveals the unexpected forces of the changes in mobile, and equips marketers and businesses for the future.

Continue Reading

Mobile Marketing: How Mobile Technology is Revolutionizing Marketing, Communications and Advertising

  • Mobile Marketing How Mobile Technology is Revolutionizing Marketing, Communications and Advertising
  • Mobile Marketing How Mobile Technology is Revolutionizing Marketing Communications and Advertising
  • Mobile Marketing Strategies: 5 Mobile Marketing Trends You Need to Know 📲
  • Five tips: Social, marketing and mobile
  • Mobile Marketing for Agencies
  • How to Increase Sales Team Productivity with Integrated Communications
  • How Unlockd Works
  • How the BBC uses Social Media – Vincent Sider at TFM&A 2014
  • Kochava – How Blockchain Will Revolutionize Digital Advertising
  • edTalks: How virtual reality is revolutionizing marketing and communication
«
»
Rating: 
Amazon Price: $29.95 $20.36 You save: $9.59 (32%). (as of March 23, 2019 3:56 PM – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Mobile Marketing is a clear, practical guide to harnessing the mobile consumer and tackling the rising challenges of divided user attention across multiple screens at the same time. It demystifies the vast spectrum of tools and techniques now available and explains how to optimize these dynamics into an innovative and effective mobile marketing strategy. Now that website search rankings take into account mobile optimization, no serious marketer can do without a thorough understanding of mobile.

The first edition of Mobile Marketing won the Judge's Choice Award in Social Media at the Small Business Trend's 2014 Book Awards. This fully revised 2nd edition includes straightforward explanations on mobile optimized content, app development, social media and proximity based marketing. It has also expanded to include two brand new chapters on mobile and email and on location-based devices, plus cutting-edge updates on advances in wearable technology, mobile payments, virtual reality and strategies for the changing user journey. Integrated with tactical checklists, easy application frameworks and powerful case study insights such as Heineken, WordPress, MailChimp, Nike Training Club (NTC), Google Play and Moz, if provides a full overview from service provision and technology integration to content strategy, ready to capture fast-moving consumers on the go. Online resources include a digital marketing instructors manual, supporting lecture slides, example exam and self-test questions, and a content calendar template.

Continue Reading

YouTube and Video Marketing: An Hour a Day

  • YouTube and Video Marketing An Hour a Day
  • Reviews of Greg Jarboe's book: YouTube and Video Marketing: An Hour A Day
  • YouTube and Video Marketing: An Hour a Day
  • YouTube and Video Marketing An Hour a Day
  • Lee Odden, TopRank Online Marketing, on YouTube Video Marketing: An Hour A Day
  • 10 Video Marketing Ideas for Real Estate Agents
  • How To Make $100/Day On YouTube Without Making Videos
  • The Best Hour of My Day – Video Content Marketing
  • The Best Hour of My Day – Video Content Marketing
  • The Best Hour of my Day – Trip Day 1 – Video Content Marketing
«
»
Rating: 
Amazon Price: $29.99 $22.91 You save: $7.08 (24%). (as of March 24, 2019 2:01 AM – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Fully updated with new information, including the latest changes to YouTube!

If you're a marketer, consultant, or small business owner, this is the guide you need to understand video marketing tactics, develop a strategy, implement the campaign, and measure results. You'll find extensive coverage of keyword strategies, tips on optimizing your video, distribution and promotion tactics, YouTube advertising opportunities, and crucial metrics and analysis. Avoid errors, create a dynamite campaign, and break it all down in achievable tasks with this practical, hour-a-day, do-it-yourself guide. Shows you how to successfully develop, implement, and measure a successful video marketing strategy Written in the popular An Hour a Day format, which breaks intimidating topics down to easily approachable tasks Thoroughly updated with the latest YouTube functionality, helpful new case studies, the latest marketing insights, and more Covers optimization strategies, distribution techniques, community promotion tactics, and more Explores the crucial keyword development phase and best practices for creating and maintaining a presence on YouTube via brand channel development and customization Shows you how to optimize video for YouTube and search engine visibility
(more…)

Continue Reading