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Social Media and Mobile Marketing Strategy

  • Social Media Marketing and Mobile Marketing
  • Social Media Movement | Social Media & Mobile Marketing
  • Social Media and Mobile Marketing Strategy
  • The relationship between mobile marketing and social media
  • Building Your Action Plan for Social Media Marketing
  • Mobile Marketing Strategy Trends 2018
  • SMS In Mobile Marketing | Mobile Marketing Tutorial | Digital Marketing Tutorial | Simplilearn
  • How to Use Social Media for Mobile Marketing
  • Social Media Marketing Strategy | Social Media Marketing Tutorial For Beginners | Simplilearn
  • What role is Social Media or Mobile playing in your marketing strategies?
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Amazon Price: $88.95 $74.34 You save: $14.61 (16%). (as of July 22, 2018 3:44 AM – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

Social Media and Mobile Marketing Strategy is the first digital media marketing textbook to combine social media and mobile technology with digital marketing strategy planning. It provides a framework that guides students in setting objectives, segmenting and researching potential markets, examining consumer behavior in the digital market space, and using measurement plans to evaluate success and failure. Working from a strong foundation in marketing theory, this text presents a clear set of processes for executing social media and mobile strategies in order to build brand value.

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