The Mobile Marketing Essentials Textbook
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Amazon Price: $199.99 $199.99 (as of September 23, 2018 9:25 PM –
- Paperback: 206 pages
- Publisher: Stukent, Incorporated (October 21, 2016)
- Language: English
- ISBN-10: 0996790047
- ISBN-13: 978-0996790048
- Product Dimensions: 8.5 x 0.5 x 11 inches
- Shipping Weight: 1.3 pounds
This Is The Go To Book For All Mobile Marketing!
Wow! This book is a “must read” for anyone who wants to thoroughly understand all of the nuances of mobile marketing. You know that everything from viewing web sites, to reading books, to making on-line purchases are made using mobile devices. You do it yourself! This book discusses all that and most importantly shows you how to reach your customers; understand their needs, increase acquisition & retention, and get them to spend more and spend more often! It is also an excellent reference for understanding how to build your brand, measure, and optimize your results. I give this book a Two Thumbs Up – Five Star review!
Innovation at its best! This is a must read and should be …
Innovation at its best! This is a must read and should be an essential part of your library. People today will spend more on their digital devices than they will watching TV. Mobile is the “New Mass Media.” If you are looking to better understand buying behavior today and how to connect with your client digitally then Mobile Marketing Essentials is for you. As an MBA student at NU I have found myself constantly referring back to the concepts which are captured so well regarding the new world of digital. This is a must have! Joe
This is such a great book! It truly is the ESSENTIALS to mobile …
This is such a great book! It truly is the ESSENTIALS to mobile marketing. I learned so much more than I though I knew about the world of marketing. I really like that this book uses new and upcoming information about the future of mobile marketing. We are going into a new era of mobile and this is a must. I like that the book uses real websites to help you get going on your own mobile marketing journey.